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Understanding Off-Price Wholesale Vs Traditional Wholesale
Before we look at how to buy wholesale fashion, it's first essential to understand the difference between off-price wholesale and traditional wholesale.Traditional wholesalers purchase goods directly from manufacturers or brands and sell them to retailers at a higher cost. This results in a significant markup on the original price.
Alternatively, off-price wholesale distributors specialise in handling excess stock from brands and manufacturers. They purchase surplus inventory at below-wholesale prices. This business model allows off-price wholesalers to sell these high-quality goods at a significantly lower cost than their traditional counterparts.
Along with profitability, off-price wholesale takes a different approach to quantities and, in doing so, provides retailers with more versatility. Unlike traditional wholesale retailers who will often require businesses to order in bulk, off-price removes minimum quantity orders and allows retailers to curate their inventory. This allows retailers to keep up with the fashion industry's constantly evolving trends.
